Efect Fade

Customer Value:

We deliver unparalleled value to our customers

We view our success as dependent on our customers' success, both now and in the future.

We will seek to understand, anticipate and be responsive to our
customers’ needs.


We continuously set goals beyond the best.

We will commit ourselves to the success of our business, to the pursuit of excellence, to the safety of our employees, and to providing industry leading quality of service to our customers.


We are passionate about winning and about our brands, products and people.

We celebrate success, recognizing and rewarding the achievements


We embrace change, for ourselves and for our customers and partners

We foster creativity, innovation and risk-taking that will improve our customers' businesses and our own

We adapt to and create change in pursuit of our success


Integrity means being honest, being fair, standing up for what you believe, and doing what you say you will do.

We will always do what is right and take personal responsibility for our actions


Our value as a company is realized by recognizing the value of each individual.

We will create a work environment that attracts, supports and retains a high-quality, culturally diverse workforce capable of meeting the challenges of a competitive environment.

We embrace diversity as a competitive advantage essential to our success.


We work together effectively to achieve our goals, while encouraging individual contribution and responsibility.

We work together, across boundaries, to meet the needs of our customers and to help the company win.

We will work together a team, leveraging our employees' unique talents and skills in a spirit of cooperation and trust, holding each other mutually accountable to achieve our common vision.


We win by combining speed and direction.

Our sense of urgency is manifested in timely, customer-focused execution.

Certified By:

News & Event:

    • The chemicals and synthetics used in conventional bedding, inhaled or absorbed through your skin
    • Choose Durability and Quality in Your Bedding With Natural Latex Mattresses and Beds.
    • People choose natural organic bedding and mattresses either for health reasons.